Emphasising fusion accessories with fine detailing, Love to Bag is a label for handcrafted clutch bags. The label was conceptualised with the motive of combining international trends with a touch of traditional elegance, and founder Ayushi Kanoi Gupta transforms these humble clutches into a something ethereal – a thing of beauty, romance and luxury.

A gold medallist alumna of NIFT New Delhi, her deep understanding of fashion, quality and product reflects on the label as her collection encapsulates the modern, fashion-forward, confident woman.


With design options straddling the line between wedding-day elegance and everyday chic, these handcrafted pieces are a wardrobe classic with its undeniable expression of individuality and sophistication. Next time you're confused about what clutch you should team up with ethnic attire, look no further. Love to Bag is rooted in fine Indian craftsmanship and are entirely handmade by master craftsmen.

From rich silks and satins to pure leather and fine beads imported from world over, resources of finest quality go into making each luxurious piece. Featured in popular publications like Elle, Vogue, Grazia and Harpers Bazaar, the label has managed to carve a niche in the industry with its impeccable designs.



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