From magnificent gowns with traditional Indian embroidery and textures combined with stylish silhouettes that captures the eye, to chic ethereal sarees and Indian bridal wear, Dolly J’s creations reflect the ancient traditions of Indian craftsmanship in a contemporary vocabulary. Her understanding of designs and the innovative use of traditional crafts have created a new classicism. Today the label is renowned for its distinctive use of colors, quality of fabrics, intricate embroideries and a gloriously rich Indian aesthetic, and one could even argue that she has pioneered the term ‘fashion’ in the Indian context.
For an architect who accidently stumbled upon the exquisite world of bridal couture, Dolly J is an exceptional talent creating her own space and success in the elegant world of chic ethereal ensembles.