Namrata Joshipura’s creations are all about the trends of the West flirting with Indian artisanal craftsmanship. Her eponymous label, ‘Namrata Joshipura’, which has been creating exquisite designer wear since 1996, embodies all that is bold, energetic, and the finest of ethnic fusion wear.
The fact that Elle Magazine named her ‘Designer Of The Year’ in 2013 is a massive feather in her hat, and a testament to her devotion to her art that has only flourished in the last two decades.
Namrata Joshipura’s vision transcends traditional boundaries. Her dynamic creations, she says, remain unaffected by artificial constructs such as geographies, age, race and point of view. Her contemporary clothing boasts an ingenious use of colour, that is in equal parts complemented and contrasted by the adornment of embellishments.
Using only the purest of fabrics, she creates clothing that is detailed, impressive, and exciting. Modern, full of flair, and boasting a very strong sense of fashion aesthetics, Namrata Joshipura’s creations are always one step ahead of the curve.