From occasion wear like saris, bridal wear, Indian wear, to even tunics, jumpsuits, and dresses, Singhal’s creations are all about elegance and panache, without having to compromise on comfort. From winning the ‘Shoppers Stop Designer Of The Year’ at the age of 15, to spending seven years in New York and reinventing herself –– Singhal’s journey in the world of fashion has seen her eponymous brand evolve in the last two decades, which has successfully carved out a niche and continues to hold its own today.
The brand’s work with flattering pastels and muted tones is an extension of Singhal’s philosophy: creating Indian fusion clothes for the modern Indian woman that is trendy, yet traditional. Her creations boast an exceptional flair, blending ethnic designs with the ease of western wear. An imaginative visionary in her own right, Payal Singhal’s label can be best described as a South Asian brand that’s cultured, confident, and one that isn’t afraid to stay true to its roots.